November21

December 2014 – Market Update

By Paul Rogers

The market has been a tough read of late as the season has been full of fits and starts. Overall, business has been good but whatever activity that was realized (and believed to have had any sustainability) soon fizzled out, making many in the channel cautious with their buying decisions. As of print, the lumber market is continuing to move sideways as the general strategy for dealers has been to buy only for immediate needs. The market has responded to this mediocre demand with flat numbers and ample supply, but the wholesale market, on the other hand, had realized that there is somewhat of a “bottom” at hand. In response, many had opted to buy blocks of lumber (railcars of one dimension of varying lengths) with the confidence that pricing wouldn’t be as low as it is now for some time to come, especially with the winter months approaching. Inclement weather prohibits logging in many territories (and many mills take this time to shut down for several weeks to retool), so it appears that it could be a good investment for those who had the cash and space to take it in as, historically, lumber pricing does tend to rise in the early new year. Looking ahead, we can expect the market to be firm to up, with the only caveat being an impact from bad weather which could potentially keep the market, once again, moving sideways…..

Reflecting upon 2014, we were very blessed to have had another successful year and are extremely grateful to all of you who supported us with your business. Like everything else in life, nothing is certain and we realize that we must earn your business all day, every day. Frankly, we wouldn’t want it any other way as your input helps us become a better company! Without your feedback, we would just be another lumber yard so, thank you for all of your past, present and future support as we strive to offer you the best products and customer service in the industry. With this in mind, we feel that we can currently serve you better than we could just a short year ago, and we are excited to be taking the next steps in 2015 toward “improving our game”.

We look forward to providing you with the better service and products that you deserve, and providing the ways and means for long term success for both of us. On behalf of all of us, please have a safe, happy and healthy holiday season and thank you for your business!

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